The Berrics每周推出Trajectory的节目，首季对HUF的介绍仍然在继续。今天Trajectory – HUF篇第 3部分终于得到更新.在

这期节目中，HUF的创始人Keith Hufnagel和HUF的服装/鞋类设计师Hanni EL Khatib相继介绍了HUF服饰和新鞋产品线在

生产制作过程中的一些经验之谈，enjoy!



“In the early 90’s a dozen companies, armed with very little money, a lot of hard work and a refusal to fail, rose from the ashes of the recession to become the established brands you know today. Now, in the greatest economic hardship our planet has seen since The Great Depression, it seems history is repeating itself. Trajectory can be described as the curve or path of a projectile moving through air or space. When starting a brand one can only hope that that trajectory is up. This new section on The Berrics has as its sole purpose to introduce to you people who had the courage to throw caution in the wind and not be afraid to have it blow back and hit them square in the teeth. There’s no one better I could think of to start this new series out than Keith Hufnagel and his brand HUF. Enjoy. “– Steve Berra

“在90年代早期，差不多有十多家独立品牌成立出现，在开始的初期，他们缺少资金，国内的经济环境也不景气，遇到了很

多的经营上的困难，但是他们并没有因此而放弃或退出，秉着顽强的意志和信念，这些公司最终在10多年后的今天取得了令

人艳羡的成功。近几年的经济危机对社会各方面造成的影响是巨大的，应该是历史上自经济大萧条以来最严重的一次，似乎

历史不断的再重演。projectile（抛物线）是用来形容物体被抛起后，其穿越空中或空间所形成的曲线/轨迹。当我们开始创

建运营一个新品牌的时候，很多人都是希望之后的发展轨迹是向上的，当然这只是大家的希望而已。The Berrics 推出的新节

目Trajectory就是抱着介绍那些勇于尝试，无惧失败，并坚持信念的那streetwear界创业者，而Keith Hufnagel和他的品牌

HUF似乎是首期节目的最佳人选对象，没有人比他更合适来为我们的新节目来揭幕了，希望大家喜欢”

The Berrics 合伙人之一Steve Berra

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Trajectory – HUF 2

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Trajectory – HUF 1

source: The Berrics